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CONFERENCE SEMINARS

Wednesday, 2:00pm - 4:30pm


300CLE?  AG3260? BRS525? MX10?  V3?
20 Years Later, What is the State of Our Industry?

Robert Allen 
Robert Allen Videojournalist, Livingston NJ

President NJVA, North Jersey Videographers Association


If those numbers mean something to you, then you have been a videographer
since about the beginning of time.  It's been more than 20 years since wedding
videography came on the scene as an actual industry. Where are we now?

This ground-breaking session, led by veteran videographer Robert Allen, will
address some of the most critical issues facing our profession today.
An open and frank discussion with today’s leading event video professionals
will occur live in front of the audience.  The panel will be filled with some of the
most successful videographers in the world, helping to shed some light
on the issues faced by all of us, from dealing with increased
competition to satisfying ever more demanding clients.
How can
we survive in the new world of weddings and special events?

Can you adapt or will you be forced out of the business?
How should you deal with the ever-changing technologies? 
Are you losing business to other sectors of the wedding industry?
How do we keep the videographer in the mix?  What were you charging in 1988?
How much are you charging in 2008?  Are you impressed or distressed?
This program could very well change how you do business.
Join this interactive discussion about the real “State of the Industry”


Thursday, 9:00am - 10:00am

Trash The What?
Using new trends and fads to your
business and marketing advantage

Darrell Aubert
Aubert Films, Wescosville PA

Member of GPVA, Greater Philadelphia Videographers Association


Recognize and use today’s trends to advance your business!
Recognizing trends, however, is only the first battle. Using those trends
(yes, even fads) to advance your business is a bigger battle. Why do photographers
always seem to be one step ahead of videographers? Darrell believes that they
recognize and use trends and fads to gain public attention, and to attract clients.

The youthful mind of Iron Videographer competitor Darrell Aubert will show
VIDEO 08 attendees that they too can find, recognize, and use these new fads
as a way to gain public attention, create a distinct image, and network with
other professionals. Not only will these new trends help your business, they’ll also
promote creativity, relieve boredom and provide a break from the normal editing routine.
You’ll learn to create media exposure through many print and internet sources.

Trash The What? If you don’t know, then you need to be there.


Tuesday, 9:00am - 10:00am


What's the Secret?
A Great Wedding Video Doesn't Just Happen

Maureen Bacon
Impact Images, Westminster CO

Treasurer, Colorado Videographers Association


If you believe that it does, then don’t attend this seminar. However, if you
believe that a great wedding video takes technique, communication and creativity,
and you want to learn how to improve your skills, then this seminar is for you.

Veteran expert videographer Maureen Bacon will show you how to enrich
your arsenal of creative shooting techniques, how to obtain the time you need
to get those creative shots, how to get the other vendors to cooperate and how to
wrap it all up with the perfect edit. Maureen will demonstrate her top
"Go for the Gold Shots" that will add drama, romance and beauty to every production.
She will reveal shoot-for-the-edit techniques that help create the building blocks
needed to assemble a compelling video. But wanting creative shots
and getting them can be two different things. The problem most videographers
run into is obtaining the time with the couple to get those highly desired and
creative shots during the wedding day. Many videographers think talking to
the photographer or other wedding vendor in advance, or simply having a clause
in their contract will get results. That would be wrong.  This is your chance to
find out how Maureen's "Rules of Engagement" will have the photographer,
the clergy, the catering manager and the rest of the wedding vendors
giving you what you need, long before you ever talk to them.

Once you have your shots, learn how to turn them into a brilliant creation
with Maureen's top five editing techniques. These techniques will transform
even average shots into eye-candy.  Discover what filters will add beauty to
your production and which ones can ruin a good video. Wrap it up by learning
how to craft a compelling video by creating emotional highs and lows,
incorporating surprises throughout, and how to work effectively with music
and sound bites. Acquire the tools to create beautiful works of art that couples
pay top dollar for in this inspiring, creative, information-packed seminar.


Thursday, 3:15pm - 4:15pm


Force It To The Edge!
Learn Your Cameras Limits to
Push Them to The Creative Edge!


Ryan Bodie
Studio 26 Productions,
Bradenton FL



Knowing your camera intimately will help you break out of the creative box to
improve your productions.  Understanding your camera’s limits will help you be ready
to push them so you can fulfill your vision. Award-winning filmmaker Ryan Bodie
will explain how shooting with the camera in its factory default mode is much like
shooting in auto focus or auto iris. They are both unnecessary and unacceptable!

There are some the simple adjustments that will help you improve your productions.
Learn how the iris control really works and why fully understanding aperture will help
your video image and creativity.  Understand what gain is, and when and why you
should use it Analyze shutter speed, how it works, and whether there is an
optimal shutter speed.  Is there a best method for obtaining proper white balance?
Exactly what are warm cards and ND Filters, and how can they best be used?

Learn how to take your camera out of default mode and really understand
how it works. Ryan will help you understand gamma, phase, skin detail,
24p, 30p, how to tweak color balance quickly, and much more!  Deepen your
connection with your camera to achieve outstanding results.


Wednesday, 2:00pm - 4:30pm


The Madonna Effect!
The Power of Reinvention!

Ron and Tasra Dawson 
Cinematic Studios, Santa Rosa CA

President, Wine County New Media Association


What do music legends Madonna, U2, Aerosmith and The Beatles
all have in common?  The answer is that they have had successful careers
lasting decades, in large part, due to their ability to adapt with changing times.
Actually, they did more than just adapt. They made conscious decisions
to proactively re-invent themselves AND their music.

Artistic Achievement Award-winning videographer Ron Dawson and
blog expert Tasra Dawson will share with you how they have successfully
transformed their company, Cinematic Studios, from a boutique wedding and
special event studio to a full service media production company in just five
short years. Through constant reinvention, they’ve grown to cover high profile
jobs for Apple and Adobe, book publication, audio and video podcast
production, and to create a nationwide, volume video business.

You’ll learn their five strategies for re-inventing your services, without really
changing your business, such as revitalizing your marketing material.
Discover how to become a "media producer", as opposed to a “videographer".
Tasra will show you how to best embrace the clout of the internet to market
your business through power blogging, vlogging and the next hot thing.
Most importantly, you’ll learn how to prepare and put systems in place to
manage your new-found growth.  Their secret lies in having the courage to
think big, take risks, and evolve. Be prepared to be inspired - and entertained!


Thursday,10:20am - 11:20am


Tiny Tools!
The Compact Kit for Travel & Location Video

Eugene DiFrancesco
EugeneWorks.com, Boston MA

Past President, National Professional Videographers Assoc.


Today’s equipment is the smallest we’ve ever had to work with.
Knowing which tiny tools work best can make packing and hauling gear
a cinch. Whether you’re traveling to a resort for a destination wedding,
ice climbing with an expedition, or shooting a couple of interviews in a house,
you can truly have the power of a production truck in a small flight case.

Twenty-year veteran Eugene DiFrancesco will show you exactly what tools
he relies on when he needs to travel light.  Cameras, decks, lighting, support,
and audio are all covered in a small package.  Live demonstrations include
how to get a big-budget look on interviews with very small lighting tools, and,
with a little improvisation, learn how to turn what you have into what you need.

In his naturally provocative and wildly entertaining fashion, Eugene will
demonstrate camera support methods that render the undesirable (for travel)
tripod unnecessary.  Learn how much battery power you need on remote shoots,
and how to protect gear from inclement weather.   And don’t forget your personal
care! When packing light, you should still have certain important items with you.


Thursday,3:15pm - 4:15pm
Knock Knock!
Who’s There? Bride!
Meet Today’s Bride and Earn Her Business
Stop wasting your time and money…
focus your efforts to maximize results

Alan Berg
Vice President of Local Sales Operations
,
Director of The Knot Market Intelligence


The latest wedding industry information is revealed, giving you the
opportunity to acquaint yourself with today’s bride. Enjoy tips and tricks
that will kick up your marketing efforts and brand your business for brides.

Special topics include:

How to stand out in the super-saturated wedding market

Unraveling the maze of advertising options, on and off-line

Tips for buying online media

Communicating with brides in a digital age

Secrets to marketing to brides, including ways your
own web site may be working against you



Schedule Subject to Change without notice.



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